ADS has built directory sites for many publishers and has developed an expertise in bringing users to the publisher's destination site as well as to the advertiser's entries on the destination site.
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Web Site Design and Creation
Showcase your brand and objectives with a custom design
- Develop an interactive and compelling site for directory and magazine publishers
- Provide updated look and functionality to ensure superior user experience
- Establish an effective blogging/commenting environment to provide an interactive user experience
Provide Enhanced Search Capabilities
Enhance user experience functionality making your site compelling to use
- Integrate relevant content for users of site
- Revamp search engine to including browse, keyword search and guided navigation
- Map integration with search results (Bing or Google maps).
Web content management
Modify all content with your editors providing flexibility and making the site affordable to operate
- Many packages supported from Open source (Drupal, Joomal) and .Net solutions
- Complete work flow tools for managing content editors
Statistics
Use analytics to improve the user experience
- Detailed searches by category with month to month and year on year comparisons
- Improved statistics on where the users spend time navigating the web site to provide feedback to improve usability.
On-line Marketing
Bring the most relevant audience to your site
- ADS has programs that drives user traffic to the relevant content while highlighting the advertiser entries in the publisher's site as well as in the search engines. Some of the more effective programs have included:
- Raising the page rank of the publisher's site by structuring the content of the advertisers data to raise the Google ranking of the destination site.
- Cross-linking to the destination site and the advertiser pages (separate URL)