Web Site Design and Creation
Highlight the mission and goal with high quality design
- Branding - conveying image of agency or association
- Web content management to allow staff to update site with news and events
Membership Maintenance
Streamline operations though reliable processes
- Dues collection and on-line renewal
- Public facing (ability to limit)
- Members only access sections
- Donations processing
- Highlight committee designation and structure
Member Networking Capabilities
Provide interactive area for members to colaborate
- Discussion boards
- Blogs / Wikis
- issues and trends for volunteers/administrators/webmasters
- Users can create new posts and post comments to blog posts
Communication
Stay in tough with your membership
- Integrated newsletters with your site
- Job boards
- Broadcast email/e-marketing
- Event/seminar registration and follow-up
- Contact us pages with custom directions with start-end locations to each of your office locations
- Event management
On-line Marketing
Bring in new prospective members
- Organic and paid search programs to attract the readership and potential members
- Certain relevant content like articles on the site written by friends of the association or outside media could be segmented and placed on the current awareness pages of the site.
- Currently search engines rely on inbound links as a measure of a site's popularity and relevance to a specific topic. We would identify areas where inbound links could be acquired such as local based directories and professional organizations.
- Publish content in relevant social media places like Facebook and topical blogs. Establish firm following with Twitter